Helping Top Brands Drive Customer Loyalty

About Us

Our Experience

  

Over the past 25 years our Principals have worked with some of the world’s most recognizable brands to improve customer loyalty. We are passionate about helping our partners drive customer loyalty and increased customer lifetime value. 

Co-branded Credit Card Programs

With over 25 years credit card experience,  we understand how to structure successful cobranded relationships with issuers and networks.  Each of our consultants comes from the banking industry with deep experience with cobranded credit card programs.  We have been on the bank side and know how to best structure cobranded credit card relationships for Brand partner success.

Customer Experience

In today's highly competitive business climate, one of the few areas left of differentiation is customer experience.  We've helped some amazing brands improve their customer satisfaction levels within their customer support functions. 

Services

Payments Industry Consulting & Advisory Services

Our principals have a deep background in the payments industry.  Their experience represents all functional areas within the payments industry including: acquiring, issuing, credit, credit risk, fraud,  collections, and marketing (acquisitions and portfolio marketing).

Cobranded Credit Card Programs

We have experience negotiating dozens of cobrand partnerships.   Our senior partner has extensive cobrand experience leading the cobrand business for a top 5 bank.  This experience includes airline and hotel programs, retail, automotive, and investment partnerships.  

Payment Card Association Agreements

MasterCard, Visa and American Express can be potent allies in driving success in a cobranded or bank issued credit card program.  The experience to create the right partnership can yield significant benefits to your program.  We have experience structuring these relationships for the best results.

Contact Us

Blue Ocean Advisory